Health and Wellness Trend Predictions for 2024

Health and Wellness Trend Predictions for 2024

At Coco Market, nurturing your well-being isn’t just a goal of ours —it’s a passion. And to say we are obsessed with keeping up in all areas of health and wellness, would be an understatement. Therefore, we're thrilled to unveil the crystal ball of wellness, presenting our 10 riveting health and wellness trend predictions for 2024. From harnessing cutting-edge AI technology to embracing an icy plunge, here's a peek into what we think is on the horizon for this year prioritizing longevity and restoration.

1. Eating for the planet health/sustainably

Sustainability takes center stage in dietary choices as people become increasingly aware of the impact of their food choices on the planet. More than just a personal choice, the emphasis on plant-based diets, local sourcing, limited packaging, and mindful consumption will intensify, aligning with the global movement toward reducing environmental impact through dietary choices.

At Coco Market, sustainability isn’t just a buzzword; it's a way of life. Our shelves are curated with an unwavering commitment to sustainability, boasting a treasure trove of products sourced from local artisans and eco-conscious brands. Each item is handpicked for its premium quality, brimming with whole, nourishing ingredients that speak volumes about their origins and purpose. We take pride in fostering a community that values sustainability, ensuring that every purchase made with us is a vote for a greener, brighter future. 

Check out some of our selection here

2. Personalized Nutrition Plans 

Gone are the days when you would subscribe to a generic weight loss diet that left you feeling discouraged and most often hungry. In 2024, there will be a continued trend of personalized health plans. Taking into account individual genetics, lifestyle regiments, and preferences. This shift towards tailored approaches aims to optimize nutrition, exercise, and overall lifestyle choices, acknowledging that one size doesn't fit all when it comes to well-being.

In catering to specific needs, one can benefit by getting in touch with a wellness practitioner  to guide you along the way. Fortunately, Coco Market has recently gained an in-house nutritionist! Melissa Cosentino, is a Certified Nutritional Practitioner and is the founder of MellyFit Nutrition. Her mission is helping individuals carve out their unique and individual path to a FIT body, mind and soul. Through her Toronto-based Clinical Practice she offers Nutritional Counseling and works with clients one-on-one and in group settings, helping them along their wellness journey to achieve their health goals. 


3. Cold Water Exposure Therapy 

Cold water exposure is known for its potential health benefits such as improved circulation, reduced inflammation, and enhanced mood. Although this is already popular amongst athletes, we predict that in 2024 it will gain substantial traction and become integrated into mainstream wellness routines.  Techniques like cold water immersion, ice plunges, cryotherapy, and cold showers will be explored for their ability to boost immune function and mental resilience. 

We love going to to get the full ice / hot experience. With the combination of ice baths, saunas, and guided breathwork  - you will leave the studio feeling transformed. 

4. Utilizing AI technology 

Being proactive with your health has, and will only continue to be, the norm for years to come. And with Artificial Intelligence (AI) technology advancing at a rate like never before, it is set to revolutionize the healthcare landscape in 2024. From predictive analytics for disease prevention to personalized treatment plans, AI-powered tools will continue to play a pivotal role in transforming how we approach healthcare. Advanced algorithms will analyze vast amounts of health data to offer precise diagnoses, optimize treatment strategies, and even predict potential health issues before they arise. Expect AI-powered health apps and devices that analyze individual health data to offer personalized insights, aiding in early detection of health issues and enhancing overall wellness management. Pairs well with an apple watch/fitbit. 

5. Hot girl runs → Hot girl walks 

LOW IMPACT MOVEMENT! Say it with me! While high-intensity workouts have long been in the spotlight, the trend is veering towards a more balanced and sustainable approach. "Hot girl runs" are giving way to "hot girl walks," emphasizing the benefits of leisurely walks, mindful movement, and low-impact exercises for your mind, body, and soul. With a focus on recovery, and improved longevity, walking is the most consistent exercise that will stay with us as we age.  

In the midst of these evolving trends, it's crucial to remember that individual health journeys vary, and what works for one may not necessarily work for another. While embracing these emerging trends, it's important to prioritize your own goals and well-being.

Want to make your walk more interesting? Try using our Bala bangles either around your ankles or your wrists to give you that extra challenge! You can check them out here -

6. The importance of SLEEP

Sleep, often underrated, will reclaim its spotlight in the wellness realm. After all, when you sleep better, you work out better, think smarter, look better, and just feel better all around. Embracing this trend isn't just about clocking hours; it's about cultivating an environment conducive to deep, restorative slumber. From innovative sleep technologies to mindful bedtime routines and personalized sleep therapies, 2024 heralds an era where prioritizing sleep quality becomes a cornerstone in the quest for overall wellness.

Check out some of our products on sleep and how we can better it! -

7. IV Therapy and Vitamin Drip 

Whether you’re suffering from a hangover, fatigue, or sickness - changes are there’s IV therapy for that. This trend stems from the increasing desire for quick, efficient, and targeted delivery of essential nutrients directly into the bloodstream. IV therapy offers a direct infusion of vitamins, minerals, and hydration, bypassing the digestive system for rapid absorption. As individuals seek immediate boosts in energy, immunity, and overall well-being, the allure of IV vitamin drips becomes prominent, catering to those looking for swift revitalization and a holistic approach to health maintenance in a fast-paced world.Favored among celebrities such as Gwyneth Paltrow, Chrissy teigen, and Simon Cowell, the intravenous treatments have become more prevalent than ever before, and we predict it will only grow in 2024.  

8. Tongue Scraping 

In the health and wellness trends of 2024, the ancient Ayurvedic practice of tongue scraping is poised to take center stage. This simple yet powerful ritual involves using a tongue scraper to gently remove bacteria, toxins, and residue accumulated on the tongue's surface overnight. With a growing emphasis on holistic well-being and preventive health practices, tongue scraping is gaining traction for its potential benefits beyond oral hygiene. Advocates suggest that this practice not only promotes fresher breath and oral health but also aids in digestion by stimulating the taste buds and removing buildup associated with bacteria and toxins. As people seek natural and accessible methods to support their overall wellness, the revival of tongue scraping emerges as a simple yet impactful addition to daily self-care routines, aligning with the broader movement toward ancient holistic practices for modern health benefits. 

If central Cee is tongue scraping…you should too! -

Get your tongue scraper at Coco! -

9. Non-alcoholic drinks 

In 2024, the evolving landscape of health-conscious consumerism heralds a significant rise in the popularity of non-alcoholic beverages as a prevailing trend. With a shifting cultural focus towards mindful consumption and well-being, the demand for sophisticated, alcohol-free alternatives is on the upswing. Embracing innovation and creativity, beverage manufacturers are crafting an enticing array of alcohol-free concoctions, ranging from zero-proof spirits to artisanal mocktails. These beverages offer an appealing drinking experience without the alcohol content, catering to a diverse audience seeking flavorful, sophisticated options for social gatherings and personal enjoyment. As the quest for healthier lifestyles and conscious choices gains momentum, non-alcoholic drinks are emerging as an exciting, inclusive trend, appealing to individuals seeking flavorful alternatives that align with their well-being goals without compromising on taste or experience.

Check out some of our non alcoholic options here! -,,

10. Digital Detox! 

In the whirlwind of the digital age, the year 2024 sees a resounding call for a digital detox as a pivotal trend in the realm of health and wellness. As technology continues to entwine itself seamlessly into every aspect of our lives, there's a growing realization of the need to unplug, disconnect, and recalibrate. Individuals, craving a semblance of balance and mental rejuvenation, are actively seeking refuge from the incessant buzz of notifications, screens, and virtual noise. 

The digital detox movement isn't merely about disconnecting; it's a deliberate and mindful choice to reclaim precious moments for self-reflection, genuine connections, and rekindling an appreciation for the analog world. Retreats, mindful tech usage workshops, and intentional breaks from digital devices are becoming mainstream as people prioritize mental well-being, seeking solace in the simplicity of unplugged moments and finding harmony in a life less tethered to the digital realm.

Check out some of our mindfulness journals as a healthy alternative to scrolling on your phone! -

That concludes Coco Markets health and wellness trend predictions for 2024. Thanks for reading, and be sure to check back next week for another blog! 

Be well xx

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